The Joint Industry Code

for the Responsible Promotion & Retail of Alcohol in Northern Ireland (2012)

Industry Guidance

The Joint Industry Code for the Responsible Promotion and Retail of Alcohol inNorthern Ireland(2012) and the associated Guide (currently being developed) are available to download from the Code section of this website.

However, where a supplier or licensee is planning a promotion not covered in the guide further pre promotion guidance can be obtained from some trade bodies (listed below). It must be noted that suppliers / licensees taking advice in advance of running a promotion may help then avoid breaching the code. However the Independent Complaints Panel will not accept this as a defence if a promotion is found to breach the code.

If the Independent Complaints Panel find a promotion has breached the code the panel will issue a statement outlining the breach and the context in which the breach took place. This will indicate if a suppler / licensee sought advice in advance of the promotion and if this advice was adhered too.

(Pubs of Ulster provide secretariat and administrative services for the Independent Complaints Panel)

Trade Bodies offering pre promotion guidance:

Northern Ireland Hotels Federation

Representing Hotels in Northern Ireland

NIHF provide free advice on promotions to their members. Non-members are charged an administration fee.

The McCune Building

1 Shore Road

Belfast BT15 3PG

Tel:02890 776635

Email: office@nihf.co.uk

Hospitality Ulster (Federation of the Retail Licensed Trade NI)

Representing; Pubs, Bars, Café Bars, Night Clubs, Restaurants, Hotels and Independent off-sales in Northern Ireland.

Hospitality Ulster provide free advice on promotions to their members. Non-members are charged an administration fee.

Hospitality Ulster

91 University Street

Belfast BT7 1HP

Telephone: 02890327578

Email: enquiries@hospitalityulster.org

N.I. Federation of Clubs

Representing Registered Cubs in Northern Ireland

N.I. Federation of Clubs provide free advice on promotions to their members. Non-members are charged an administration fee.

John Davidson

Chairman

N.I. Federation of Clubs

Tel: 07889 800329

Harry Beckinsale

Public Relations Officer

N.I. Federation of Clubs

Tel: 07889 681714